Развитие творческого мышления в организации 
McFadzean E.

Создание творческого климата;
Проведение занятий по творческому решению
проблем;
Использование приемов сохранения парадигмы;
Использование приемов расширения парадигмы;
Использование приемов разрушения парадигмы;

Аннотация

Автор обращается к теме "креативное решение проблемы" (CPS), утверждая, что в ситуации возрастающей конкуренции прежние техники, направленные на противостояние конкурентам и успешное развитие организации становятся недостаточными. Современная рыночная ситуация требует гибкости, изобретательности и креативности со стороны бизнесменов. Автор статьи предлагает шесть различных CPS-техник в зависимости от конкретной ситуации, в которой находится организация.

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McFadzean Elspeth

Хенлийский Колледж менеджмента, Гринлэндс Хенли-на-Темзе, Оксон, Великобритания.